Caro Giordano

Caro Giordano works for Forrester’s Total Economic Impact™ (TEI) practice, which conducts business value justification analyses helping organizations understand the financial impact of technology investments. Forrester’s TEI methodology has been used for over 20 years by technology consumers and technology organizations.

Caro is an experienced market researcher, marketing consultant and project team leader with an extensive track record translating business objectives into results-oriented programs for a wide range of clients ranging from start-ups to F100 companies. Before Forrester, Caro held a variety of positions, including primary research management roles at Willis Towers Watson, GfK Custom Research North America, and Gartner.